The Package is often the first point of contact patients have with your pharmaceutical products. You only get one chance to make a first impression, so make sure your packaging design displays the right information and is compliant with current regulations.
Managing the intricacies of pharmaceutical packaging design can be daunting at best. The process itself is inherently complex. Let’s explore some of the challenges specific to the Pharma industry.
You shouldn’t dread your review and approval cycles, especially when lives are on the line. Anything short of perfection is unacceptable. But when mistakes do happen, they lead to rework, increased costs, and time inefficiencies.
Health authority submissions require the creation of packaging design mockups before finalization. Mockups are manual, time-consuming, and error prone. Harnessing creative talent while sweating the details is easier said than done.
Like mockups, creating packshots often is a manual process that takes time, money, and energy. To make matters even more complicated, compliance with regulatory changes requires reworking product artwork all at once, placing a great burden on your team.
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Take the manual element out of the mockup process. Decrease costs, minimize inefficiencies, and increase speed to market by creating, updating, and approving designs with digital 3D tools.
Create packshots automatically in minutes. It’s not too good to be true. Esko’s WebCenter Automated Packshots module uses CGI to generate photorealistic product images instantly.
Remove the potential for mistakes and costly reworks by putting all your team members on the same page. Artwork, content, and approvals are all made easier with a comprehensive solution.
Esko provides quality solutions for Pharma because Esko understands the challenges imposed on the Life Sciences industry. Working alongside top Pharma companies, Esko has developed a deep appreciation for the constraints and demands of the regulatory process and the need for Pharma companies to get it right the first time, every time.