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Artwork Management

How to Use an Audit Trail to Improve Label Management

Gouri Sasidharan headshot

Written by Gouri Sasidharan

Content Specialist, Esko

Still chasing approvals across email, chat, and shared drives?

That is how label errors slip through. It is also how teams lose days trying to answer simple questions like: Who changed this claim? Which version was approved? Why did this file go to print?

Around 35-40% of product recalls are linked to label and packaging artwork errors, many of which stem from manual processes. It is easy to blame a missed check or a rushed reviewer, but label management is rarely that simple, either.

Imagine, your team is still pulling content from multiple sources while you are balancing compliance, design accuracy, speed, and market deadlines. If you are still relying on disconnected reviews, the risk only grows.

That is why so many teams move away from manual proofing and fragmented review loops as complexity increases.

One of the most effective ways to fix this is by building an audit trail into your label management process. A strong audit trail replaces guesswork with proof. It shows what happened, who did it, when it happened, and which version moved forward.

In this article, we will cover why you need an audit trail right away and how a purpose-built packaging management platform like WebCenter Go helps mid-sized brands maintain one.

What an Audit Trail in Label Management Actually Includes

An audit trail is the record of every action taken on a label or artwork file. It usually includes:

  • Who made the change, comment, review, or approval.
  • What action they took.
  • When they took it, with a date and timestamp.
  • Which version of the file they acted on.
  • Whether the file was approved, rejected, or sent back for changes.
  • What comments or markups were added during review.
  • What changed over time across versions and workflow stages.

This level of visibility is what turns proofing history into a usable compliance record.

It also explains why teams are in dire need of systems with built-in version comparison, tracked comments, and approval logs instead of scattered feedback across tools like email, Slack, or WhatsApp.

3 Reasons You Need an Audit Trail to Improve Your Label Management Process

Want to catch errors faster and stop them from repeating? It starts with traceability.

Here are three reasons an audit trail should be part of every product labeling workflow.

1. Add Accountability

What happens when no one can tell you who approved the last version?

Without an audit trail, project managers spend time chasing updates. It becomes difficult to track ownership, feedback, or bottlenecks.

An audit trail solves this by linking every action to a user, version, and timestamp. It makes progress visible, highlights delays, and builds accountability across teams.

Packaging is nobody’s responsibility. It sits between departments, so everyone assumes someone else is handling it. That’s how errors fall through the cracks.

Jan De Roeck

Industry Relations & Strategy, Esko

2. Stay Ahead of Regulations

If you’re still treating compliance like a final check, you’re adding risk to your business.

Regulatory authorities such as the FDA and EU expect electronic records to be authentic, traceable, and secure.

In practice, this means an effective audit trail should show:

  • Who acted
  • What changed
  • When it changed
  • Which version was approved or rejected

Requirements are constantly evolving and vary by region, product type, and claims. An audit trail helps you respond quickly when regulators, auditors, or internal teams ask for proof.

Instead of digging through emails, you can access complete approval history directly from the system.

3. Reduce Labeling Errors

If you cannot trace where an error started, you end up reviewing and revising more than necessary.

An audit trail lets you pinpoint the exact stage where the issue occurred, whether it was a content update, missed comment, version mix-up, or incorrect approval.

This significantly reduces recurring mistakes, cuts unnecessary revision cycles, and helps improve time to market.

How an Artwork Management Solution Helps You Maintain an Audit Trail

Managing audit trails across multiple products and projects becomes difficult without the right system.

Manual processes may work at a small scale, but they break down as volume increases. That is why traceability is now seen as a scaling requirement, not just a compliance need.

Here is how a purpose-built system helps:

1. Customizable Workflows

Still routing approvals through generic project tools? That is where traceability starts to break.

While general tools can assign tasks, they rarely capture file-level review history or structured approval records.

That is why packaging teams often outgrow them and move to workflow systems built for artwork review.

Customizable workflows break the labeling process into defined stages, with clear ownership at each step. As tasks move forward, actions are automatically recorded, forming a natural audit trail.

These workflows can be sequential or parallel. In other words, you can route a single project step by step or move multiple review tasks at the same time. Both models help you maintain traceability across jobs without losing control.

Most importantly, they centralize comments, approvals, and status updates into a single source of truth.

WebCenter Go helps you run both sequential and parallel workflows, helping teams maintain traceability while reducing turnaround time on your projects. It also improves collaboration, helps teams understand timelines more clearly, and shortens artwork approval cycles.

2. E-signature

Who actually gave the green light?

An e-signature answers that clearly. When this feature is enabled, any user who tries to approve an artwork is required to sign electronically before the file can move to the next stage.

As Jan De Roeck puts it:

“Approvals still often depend on a signature as the final OK to print, which is exactly why digital approval tools matter so much in modern packaging workflows.”

But the real value comes when the e-signature is tied to a specific version, user role, timestamp, and approval gate.

WebCenter Go allows you to configure e-signatures within workflows, making approvals structured, traceable, and easier to manage.

3. Artwork Library

Are your old files searchable, or just stored somewhere?

An artwork library acts as a Digital Asset Management (DAM) system. It stores assets along with version history, change records, and metadata.

This ensures historical traceability and quick access to the right files.

WebCenter Go’s library lets you organize, search, archive, and reuse artwork efficiently, while maintaining a complete record of changes. You can even search for files by name, date, or metadata entered into project fields such as product, brand, category, and variant.

4. Version Control

You’re here because you’re still guessing which the latest file version is after multiple review rounds.

With multiple iterations in circulation, it becomes difficult to identify the latest approved version, which is common.

If your team cannot trust the file history, errors multiply fast.

WebCenter Go includes built-in version control that auto-organizes files by the date and time they were created.

This helps your team find the correct version quickly. And if a file is accidentally overwritten, they can revert to a previous version in a single click without starting from scratch.

5. Automated Compliance Checks Inside the Workflow

When critical label checks happen only after design and approvals are mostly complete, you end up finding problems late.

This leads to rework, delays, and more chances for the wrong version to move forward.

Modern label workflows are moving in a different direction. More teams are embedding automated checks directly into the approval process, so issues are caught before a file advances.

These checks may include for:

  • Allergens
  • Barcodes
  • Font sizes
  • Logos and symbols
  • Nutrition tables
  • Mandatory statements
  • FDA formatting requirements
  • Misleading or missing claims

When these checks are built into the workflow, the system does more than flag an issue. It also records the results.

This is exactly where AI-assisted compliance is gaining ground. Esko Comply is designed in a way that it is built into your artwork workflows, to run automated checks against your label to find discrepancies.

6. Compliance and Audit Readiness

Need to prove your records are reliable?

According to FDA 21 CFR Part 11, brands must maintain audit trails that capture changes to critical data. This includes:

  • The date, time, and sequence of labeling events.
  • All version changes made to the document.
  • The names of all members who worked on every task.

Basically, electronic data must be traceable to ensure authenticity, integrity, and confidentiality.

A strong audit trail allows you to produce this evidence instantly, without reconstructing it later.

WebCenter Go is designed to support these requirements by embedding traceability directly into the workflow.

Conclusion

Labeling errors are one of the most common causes of product launch delays. And every manual step in artwork development gives those errors another chance to creep in.

If you want to reduce recalls, avoid rework, and keep launches on track, you need a system that builds traceability into the process.

With WebCenter Go’s audit trails ensuring complete transparency, you can stay on top of compliance changes, track errors, and improve accountability within teams resulting in saved time, money, and improved speed-to-market.

If you’d like to improve your project traceability, contact us for a free demo today.

About the Author

Gouri, a content specialist at Esko, loves adding a dash of creativity to everything she writes. She dedicates her craft to creating and optimizing content for clarity and impact. On weekends, you can probably spot her exploring new cafés or at movies.

Gouri Sasidharan headshot