Backed by new survey data, expert insights, and real-world team structures, this trends report offers a reality check on just how emerging CPG brands are managing packaging as they scale.
What's inside
Even as AI and automation reshape business operations, packaging teams in growing brands are still battling fragmented workflows, tool fatigue, and increasing compliance pressure.
This report outlines where mid-sized packaging teams stand today and what’s holding them back.
After reading this report, you’ll get clarity on:
- What tools packaging teams are actually using (and what’s missing)
- How small teams manage hundreds of SKUs
- Why review cycles are still chaotic despite AI adoption in other functions
- What triggers brands to finally invest in packaging management systems



