NOW’s mission is to empower their customers to lead healthier lives and its product lines touch multiple sub-categories across the general health and wellness category, with supplements, sports nutrition, personal care, essential oils, pet supplements, and packaged food.
NOW previously spent 10-12 hours minimum to produce 3 images for each SKU. With 1400+ SKUs and frequent label updates, they wanted to cut down that time. Using Studio, the team at NOW can create a 3D rendering of the same 3 images for a SKU in less than an hour.
NOW continues to develop their processes to respond with agility to growing consumer preferences for health and wellness products.
“We are so impressed that the Esko team is very open to feedback on software improvements; it shows how forward-thinking the business is and how it strives to continually provide customers a seamless user experience.”
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