Store Visualizer

Use virtual reality to create better packaging, keep presentations, and quit caps.

Store Visualizer

Create better packaging, store displays and end caps

Test the visual impact of your latest design in the environment where it all happens: the store. Create a virtual retail environment with Studio Store Visualizer.

See your new designs on the shelf next to the competition; present a complete product launch in 3D, including retail-ready packaging, displays and other branded items.

Create better packaging, store displays and end caps

Test your designs in a virtual retail environment

Test the impact in the environment where it all happens

  • Test your designs in a virtual retail environment
  • Interact with packaging in a virtual environment
  • See your designs on the shelf next to the competition
Store Visualizer 3D shelf

Realism in the point of sale material

Real-time rendering offers an unmatched level of reality. The details make it complete: the shadows at the back of the shelves, the randomness of the product’s position on the shelf; the way materials and prints are rendered. The animation offers freedom and life-like physics add even more realism.

You can place items anywhere – the floor, shelves or walls. Dress up the shelves with branded fronts and dividers. Create a complete store concept for your brand.

Create your custom environment

With Studio Store Visualizer you can build your own store, pick floor and ceiling style, configuring aisle and shelf layouts.

Planograming is easy when you can do it virtually. You can also work with a spherical (360 degree) photograph of a real store and put virtual mock-ups on the empty spots – blending in almost perfectly.

Custom Environment

Realistic refraction

Using VR, store walk throughs are as real as can be. Wander the store, pickup products to see the up close and even add them to your virtual shopping cart!

Stereoscopic rending makes it possible to view your virtual store on a 3D screen – or use Oculus Rift or HTC Vive googles.

See your designs on the shelf next to the competition

Store Visualizer features

Build your store

Build your store

  • Configure your own virtual store: floor and ceiling style, aisle, and shelf layout
  • Industry standard libraries of furniture and fixtures to select from
  • Import files from Esko Studio or Esko ArtiosCAD
  • Import 3D files from other 3D modeling software
  • Import and convert planograms quickly
Studio Advanced

Put product on-shelf

  • Place single packaging objects or fill available space with an array
  • Swap objects, rearrange shelves
  • Add floor standing units, posters
Store Visualizer Advanced

Interact with product

  • Walk around and pick-up objects
  • Physics: Gravity, collision, friction
  • Touch screen capability
  • Virtual reality (with Oculus Rift and HTC Vive)
Store Visualizer Prime

Share & present

  • Export hi-res images and create videos
  • Export as a self-executing panoramic viewer for Mac or PC

Consumer insights for Store Visualizer features

Conduct Research

  • Capture participant data: eye-tracking devices or eye-tracking in virtual reality
  • Simulate an interactive shopping experience, track movement of research participants

Analyze your results

  • Live playback of heat maps of one or many participants
  • Examine participant shopping experience and movement
  • Playback fixation points
  • Export data to other analytics packages