BLUE Software

Eliminate Reactivity and Enable Creativity in Marketing

Eliminate obstacles in your end-to-end creative process

Four Strategies to Apply When your Labeling Can’t Fail

Getting creative content from concept to completion is a complex journey that can easily be derailed when creative teams use the wrong KPIs to measure their productivity. In fact, KPIs supported with workflow data are increasingly enabling creative teams to clear the many daunting hurdles they face today:

  • Poorly written creative briefs
  • A lack of feedback from key reviewers
  • Confusion about creative direction
  • Murky approval processes
  • Endless status meetings
  • Competing priorities
  • Compressed deadlines

Learn what the right metrics are to eliminate these obstacles in your end-to-end creative process and ultimately make time for your creators to do what they love best - create.

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